Step-by-step guide to connecting your Google Analytics 4 account and syncing campaign data seamlessly.
Authorize Connection to Google Analytics 4
Ensure that the account you're granting access to holds admin-level permissions.
1. Navigate to Data Integration -> ConnectorsUpon successful connection of the Google Analytics 4 account, you will see a dashboard displaying your linked Google accounts. This dashboard will also feature four buttons located directly beneath the Google Account section:
- Add a New Account: This button enables you to link additional Google Analytics 4 accounts to the platform.
- Reauthorize: This button allows you to refresh the authorization for your Google Analytics 4 account, ensuring continued data access.
- Test Connection: This button initiates a test to verify the connectivity between the platform and the Google Analytics 4 account.
- Delete Connection: This button severs the link between the platform and the Google Analytics 4 account, removing the account and its data from the dashboard.
Extracted Data
These are the extracted data fields that we extract from Google Analytics 4:
Google Analytics 4 Macro (Analytics Sessions)
| Data Field | Extracted Data Source | Explanation | 
| date | date | The date associated with the analytics data. | 
| session_source | sessionsource | The source from which the session originated. | 
| session_medium | sessionmedium | The medium through which the session was acquired. | 
| session_campaign_name | sessioncampaignname | The name of the campaign associated with the session. | 
| sessions | sessions | The number of sessions recorded. | 
| country | country | The country where the user was located during the session. | 
Google Analytics 4 Micro (Analytics Orders)
| Data Field | Extracted Data Source | Explanation | 
| date | date | The date associated with the order data. | 
| order_id | transactionid | The unique identifier for the transaction. | 
| revenue | totalrevenue | The total revenue generated from the transaction. | 
| country | country | The country where the user was located when completing the transaction. | 
| location | region | The specific region within the country. | 
Date Range and Data Freshness
- Data Freshness: Data is updated weekly.
- Data Granularity: Weekly.
- Date Range: 3 years
Data Validation
The validation is done over the revenue metric.
