Step-by-step guide to connecting your TikTok Ads account and syncing campaign data seamlessly.
Authorize Connection to TikTok Ads
Ensure that the account you're granting access to holds admin-level permissions for your TikTok Advertiser accounts.
Navigate to Data Integration -> Connectors
- Click on "Connect A new platform"
- Select TikTok and follow the on-screen prompts to grant the necessary permissions to access and retrieve your data.
Upon successful connection of the TikTok account, you will be presented with a dashboard displaying your linked TikTok Advertiser accounts. This dashboard will also feature four buttons located directly beneath the TikTok Account section:
- Add a New Account: This button enables you to link additional TikTok Advertiser accounts to the platform.
- Reauthorize: This button allows you to refresh the authorization for your TikTok account, ensuring continued data access.
- Test Connection: This button initiates a test to verify the connectivity between the platform and the TikTok account.
- Delete Connection: This button severs the link between the platform and the TikTok account, removing the account and its data from the dashboard.
Extracted Data
These are the extracted data fields that we extract from TikTok Ads:
|
Data Field |
Extracted Data Source |
Explanation |
|
date |
stat_time_day |
The date for which the advertising data is reported. |
|
campaign_type |
objective_type |
The objective type of the campaign (e.g., AWARENESS, CONSIDERATION, CONVERSION). |
|
campaign_name |
campaign_name |
The name of the advertising campaign. |
|
spend |
spend |
The amount spent on the advertising campaign. |
|
clicks |
clicks |
The number of clicks on the advertisement. |
|
impressions |
impressions |
The number of times the advertisement was displayed. |
|
conversions |
total_purchase |
The total number of purchase conversions attributed to the advertisement. |
|
revenue |
value_per_total_purchase |
The revenue generated from purchase conversions attributed to the advertisement. |
Date Range and Data Freshness
- Data Freshness: Data is updated daily.
- Data Granularity: daily.
- Date Range: 3 years
Data Validation
The validation is done over the spend metric.